Off-page SEO refers to all the activities which you do outside the boundaries of the web page that helps to get higher ranking of your website on search engine. Just like on page optimization, it’s also play very important role in promotion of website.SEO techniques changed rapidly day by day. We use only the latest techniques by google searching to increase our blog and website traffic. Link building is an important part of off page optimization. Always build quality links only to get better results, because bad links quickly lead to poor quality site that may reduce the traffic on your site. SEO promotion and marketing is not as easy as it may seem. It demands a mix of strategies like content revision, link building, coding, and even social networking that helps to get first position in search engine pages like Google, Yahoo and Bing. The more visitors click a website or web page means more chance of getting good business profit. It consequently helps in boosting the sales.